A mobile first design

A fresh start, a new time, starting with wireframes, we always design for mobile first.

A complex navigation, simplified.

The reorganization of over 700 content pieces and products, new categories, filters and sorts, plus a smart predictive search to make for a smooth, easy and intuitive experience.

Recomendation engine

We created and developed custom logic to suggest products to blog posts and vice versa.

Storytelling with motion

We turned paragraphs of text into one clean animated visualization.

On site content workshop

We took the trip to New Jersey to meet the client one on one and conduct content workshops with their key brands, like Ultraguard.

Built in phases

The website was built in phases, starting with the MVP, over 18 months.

The results

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